"Character" is a winespeak term you hear quite often, because every wine or varietal—just like every person—has its own unique character. Think of a wine's character as the combination of qualities or features that distinguish it from other wines, as in "The Chardonnay wines of Grgich Hills have a distinct character." A Gewü̈rztraminer, for example, has a very distinctive character; no other wine smells or tastes quite like it— spicy, full-bodied, lightly acidic, and redolent of lychee and grapefruit. A seemingly endless range of variables are responsible for creating a wine's unique character, including the grape varieties, the microclimate, the winemaking methods, how long it was aged, and the like. See also characteristic.